Crowdfunding since 2010

Sustainability shouldn't be a question of your size

You want to shop more sustainable, but due to your size you can't find fair fashion you like? You feel ignored by the fashion industry? You wish there were more designs, that truly fulfill your needs? - With Lotta Chlench we want to change that! Sustainable fashion should no longer be a question of your size
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Funding period
12/6/19 - 12/19/19
Realisation
April 2020
Website & Social Media
Minimum amount (Start level): 25,000 €

The first funding goal makes it possible for us to produce the first collection in the color black.

City
Berlin
Category
Fashion
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What is this project all about?

Sustainability is getting more and more and important in the fashion industry but a lot of women are being excluded due to their bigger size. Lotta Chlench wants to change that. By using our knowledge and our own experiences as Plus Size women we want to create a brand that actually listens to those women and sees their needs. Our Designs are timeless and are made to work for more than a season. We created pieces that combine quality and sustainability.

What is the project goal and who is the project for?

We want to reach women who don't want to jump on every trend and who are tired of only finding their clothing size at fast fashion retailers. Women who are tired of not being able to find fair fashion and being excluded even though they want to shop more conscious. Lotta Chlench pieces shall immediately give you self-confidence and make you feel strong. For months we fitted our designs on women of a variety of sizes and shapes to make sure we create the perfectly fitted items.

Why would you support this project?

Lotta Chlench is a dream come true for us and our main goal was to design pieces we have been desperately searching for the past years. Together with our community we want to create a brand that gives a platform to those who have been ignored by the fashion industry for way too long. Our two founders know the impact of a good outfit and want more women to have access to high quality fashion. It is time for bigger women to be seen by the industry and make a statement! Everyone has the right on modern designs and sustainable clothes. Lotta Chlench is more than a fashion brand it is a mindset.

How will we use the money if the project is successfully funded?

We are ready to go and our design process is finished. It is now time to bring our first five pieces to life and launch the collection by April 2020. Next to the dress and blouse there will be a skirt, a wide fitted pants and a bodysuit. Together these pieces are the perfect base for any kind of wardrobe.

Who are the people behind the project?

Influencer and Art Director Charlotte Kuhrt and Christine Chlench, Jazzsinger and blogger, are the founders of Lotta Chlench. Both look back on years working in the fashion industry and know what it is like to be curvy. They are in constant touch with their huge community, who will be a big part of building Lotta Chlench

Lotta Chlench

Legal notice
Lotta Chlench GmbH
Charlotte Kuhrt
Scharnhorststraße 7B
10115 Berlin Deutschland

Handelsregisternummer: HRB 211243 B

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