Roots Radicals goes Retail!

Our journey began in 2019 with a vision: to raise awareness about food waste. From that vision, we developed our Roots Radicals circular concept focused on zero-waste foods. Since then, we’ve been creating sustainable products from rescued fruits and vegetables—products that tell stories, evoke memories, and bring delicious flavors into your kitchen. What others see as waste, we turn into inspiration.

Our specialties are as multicultural as our team, made from 40-90% rescued food. From cauliflower-leaf kimchi to vinegar made from apple cores, we’re constantly transforming by-products into flavorful creations. This journey quickly led us to more: after our last crowdfunding in 2021, we took over the canteen at the Berliner Union-Film in the Atelier Gardens, catered events with our delicious zero-waste spreads, held workshops on our mission, and built a broad selection of food products, which we successfully launched at our first supermarket, SuperCoop in Berlin Wedding.

To date, we’ve served over 18,000 people in our canteen and catered to more than 6,000 at 200+ events. Our goal goes beyond simply offering delicious food—we want to share the stories behind each taste, from the fruits and vegetables to the spices, processes, and the people who grow and produce them.

The natural next step: more supermarkets! To do this, we need to take our bestsellers from our own roots kitchen to a first batch production. We already have a partner who can translate our quality into quantity. With this campaign, we’re raising the funds needed for materials.
Your support will help us produce the first batch of zero-waste bestsellers—foods that are not only incredibly tasty but also meet the highest retail standards. Presence in large supermarkets is just the beginning. It will be the foundation to expand our reach and impact.

Next, we aim to create Berlin's first certified circular production kitchen. Your feedback is invaluable to us as we finalize the details, and we want to involve you in the finishing touches on our products.

Let’s shape the future of food together!

Our goal is to make a real difference in the sustainable transformation of our food system. We want to reach more people by bringing our products to supermarkets and proving delicious food that can also be zero waste.
Behind the Taste - no waste! ;)
Since our beginning, we’ve been turning rescued food into flavorful specialties. Every jar we produce helps to reduce food waste and supports the circular economy.
Our project is for everyone who believes in or is curious about a fair and sustainable food system. We reach out to eco-conscious individuals who appreciate exceptional taste experiences while considering the environmental impact of their food choices. Whether you’re a long-time supporter or new to our mission, if you care about the future of our planet and love delicious, zero-waste, vegan products, Roots Radicals could be just what you’re looking for.
As we enter supermarkets, we aim to connect with consumers who may not yet be familiar with sustainable food production or circular economy principles but are open to trying something new.
Let’s taste the change together! Support our move to reach a wider audience with our bestsellers!

The time for change in the food industry is now, and we want our products to help make that difference.
Our small circular kitchen has already shown us the huge potential and need for this approach. Now, we’re ready to take our reach to the next level. Are you with us?
After getting our products into major supermarkets, our next goal is to transform our kitchen into Berlin’s first certified circular kitchen. This will allow us to increase our production, create even more foods, and take on larger catering orders.
If you:

• Love delicious, innovative food
[
• Want to see a shift in how food is used and produced
[
• Are interested in circular processes

• Believe in the power of collective action


Then don’t wait—join us on this exciting journey!
We’ve packed some tasty highlights from our collection as a thank-you gift so you can truly taste the change. We can’t wait to hear your feedback on our creations.
Support our crowdfunding campaign now!

To kickstart our production, we need your support!
With €15,000, we can:

• Begin with our bestseller: Bread and Butter Pickles. The first series will include 6,000 units, meaning over 5 tons of rescued vegetables brought to the table in their most delicious form.

Even better: With €30,000, we can also:

[] Start production of another fan favorite—our vegetable bouillon, rescuing over 15 tons of vegetables! [] Develop innovative new product lines for Roots Radicals.
• Launch effective marketing campaigns to reach a wider audience.

And if we surpass our goal and reach €50,000 (imagine that!), we’ll:

[] Speed up the establishment of Berlin’s first certified circular production kitchen. [] Design new packaging, labels, and branding for our products to make them even more visible on shelves.

With your help, we can hit these milestones and bring the Roots Radicals mission to even more people!