MAGIC TEA
Crowdfunding successfully finished
Raised
An indie folk album - an herbal tea that changes color - an experience for all your senses
An intimate, handmade art-pop album to fight all of these blues. A uniquely developed herbal tea that magically changes color. An array of feel-good products that, when combined, intensify sight, sound, taste, smell, and touch. … This is my vision with MAGIC TEA!
Funding period
1/22/21 -
3/14/21
Realisation
Mai 2021
Minimum amount (Start level): 15,000 €
• tea creation in coop with urbarium.de & by-products
• development of sustainable sales structures (homepage, shop)
• design (basic)
• grassroots marketing
City
Heidelberg
Category
Music
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What is this project all about?
Reduced working hours, loss of business, restricted contact, curfew, lockdown - there is one overlying feeling that flooded over me like a wave in the last year, and I’m certain the same goes for you; a feeling like a tsunami. OVERWHELM. How do you overcome this feeling? The simple answer to this tough question is MAGIC TEA!
Carefully, you pour the boiling water from the teapot over the herbal mixture. Slow (thoughtful) clouds of steam arise. Hypnotized, you observe the leaves swirling in your tea glass. You see the colors. First azure and aquamarine blue, then violet and light plum. A fragrant mixture of hibiscus and spicy ginger, nettle and mint, licorice and butterfly pea tickles your nose. A clear voice swings and sways, dances and dreams. Music fills the room. You throw in a pinch of the magical fairy dust. A deep, fiery purple spreads throughout your tea glass. After just one sip you notice a cozy warmth within you. Your tension releases; you feel at peace.
MAGIC TEA starts where social distancing begins: an album produced on cassette, experienced with acquaintances, family, and friends and with everyone who will become one in the form of a live stream concert and a multi-sensory tea ceremony. Once, twice, several times…. and always magical.
What is the project goal and who is the project for?
MAGIC TEA is for music enthusiasts, tea lovers, connoisseurs, hygge fans, cozy cats and couch potatoes, for magicians and visionaries. MAGIC TEA is all about YOU. My hope is that with this multi-sensory album experience you feel a special spark of magic and gain hope that we can also experience magical moments together in 2021. The album release concert (date: TBA) will be a live stream concert filled with preparation, content, and technical implementation the likes of which you have never experienced!
Why would you support this project?
There are three reasons why:
1. For yourself! With MAGIC TEA you can do something good for yourself. You’ve more than earned it after the strenuous year of 2020. Treat yourself to a break and indulge in this experience. I promise you won’t regret it!
2. For art! Most of you who are on this page right now know me as a freelance artist, a partner, a family guy, a music geek, a joker, a visionary, and as a friend. The innovative concept behind MAGIC TEA offers me new opportunities to sustainably strengthen my art. I believe in the magic of my art and I want to invite you to come along with me on this adventure.
3. For the team! I’m not the only one behind MAGIC TEA. I am so thankful to now have an amazing team full of unbelievably motivated creative accomplices and crazy minds by my side who all share a love of music, DIY projects, and innovative concepts with me. Our powers combined make us strong. Teamwork makes the dream work! As one of the first supporters, YOU are also a part of the team. None of it would work without you!
How will we use the money if the project is successfully funded?
In order to build MAGIC TEA into a permanent source of funding for my art, sustainable structures need to be created. At the same time, it is of huge importance to me to fairly pay my tireless and creative team (project management, supplier, graphic designer, web agency, digital marketing, etc).
Your support of 15.000 Euro helps me to...
1. ... create a strong product (tea production in cooperation with urbarium.de & creative design of by-products.
2. ... construct sustainable sales structures (online shop, supply chain & delivery, hosting)
3. ... deliver MAGIC to the world with even more grassroots fan campaigns like the "FREE self-care package" campaign you probably have taken part in!
With 20.000 Euro, we’ll…
... open up the visual dimension of MAGIC TEA by creating a movie about the album. Whoever was here for the last album knows you can expect the unexpected!
After having reached 25.000 Euro, we'll…
1. ...bring the entire BÄR project to the pro level. You’ll help me ensure my future work as an artist and create a solid ecosystem (ie. software solutions for better organization, project management, accounting, etc.)
3. …amaze even more people (creative PR measures, campaigns with other artists, building partnerships and more).
If we even reach 30.000 Euro, I'll be able to…
...create the most MAGIC art I've ever created – without any sorrows!!! Most part of the running costs and the studio rent can be covered with that money.
The production of the digital album as well as the cassettes is carried out with the friendly support of the Initiative Music as part of the Neustart Culture/Artist Support. (Neustart Kultur/ Künstler*innenförderung)
Who are the people behind the project?
I, Dominik Baer, aka BÄR, live for moments of adventure and amazement! The moments where you feel completely alive and you feel the magic from head to toe. My music and art is a channel for me to experience this magic and share it with you.
To be honest, I wasn’t always out to get into adventurous situations to spark that magic. You could say I was thrown in the deep end. I grew up in Sri Lanka, Afghanistan, Pakistan, Germany and Thailand. Since my parents work as development workers and missionaries I spent my youth in various places with diverse cultures. I narrowly escaped death on the Indus river, found the love of my life in Chiang Mai/Thailand, and finally settled down with her in a city that some of you are sure to know from its beautiful postcard motifs: Heidelberg. Heidelberg has now become our home and our family has grown to include our two exuberant sons, Vigo (4) and Siera (2).
In 2012 I released music for the first time with my album ‘’Pixels & Molecules.’’ In 2015 my cinematic-EP ‘’On Our Own’’ followed. Three years later I made a groundbreaking decision: I quit my job as a teacher and began a life as an independent, autonomous singer-songwriter and musician. Having been financed through my first crowdfunding campaign where my UNBELIEVABLY AMAZING supporters backed my idea with over 11,000 euro, I was able to release a total of 12 songs, 12 music videos, and 12 original paintings as additional art from my wife, fine artist Olive Green Anna, in 2018.
2021 brings me to my next chapter: MAGIC TEA! The absolutely amazing people I am working with on this will be introduced to you in a separate blog post.
Magic Tea
Legal notice
Denis (co-founder of Startnext)
